Importance and Benefits of Human Resources Analytics

Human Resource Analytics (HRA) has become an increasingly popular practice in recent years thanks to advances in technology. In other countries and in Turkey, some companies have systematized their HR analytics processes and have come a long way in this field.  Corporate companies such as Turkcell, Arçelik, and Garanti BBVA carry out almost all HR processes through digital tools in order to effectively execute their workforce strategies and reduce time costs by using the power of data. As such, we have compiled the issues that may be curious about HR Analytics and current developments in this field for you.

Human Resources Analytics is a discipline in which data-based methods are applied to make strategic decisions, evaluate performance, and increase business results by using data and analysis techniques in human resources processes. This field offers HR departments and managers the opportunity to better understand and manage employees.

The concept of HR analytics emerged as the data science-based management approach became more prevalent in the business world. The foundations of this concept were laid in the 1960s and 1970s with the introduction of statistical and quantitative approaches to human resource management. However, today’s HR analytics is a more comprehensive discipline using advanced technologies such as big data, machine learning, and artificial intelligence.

HRIA is the analysis studies carried out by using various indicators in order to make more effective directives on employees based on the information of employees in an organization and to understand them better. The most striking aspect of HR Analytics is that it is based on direct data, thus providing transparency to make a fair evaluation among employees in human resources.

So, in which areas does human resources analytics offer you practical benefits?

If the recruitment process is costing you a lot of money but you still can’t find the employees you want. You can start using HR metrics.

If you want to evaluate the performance of your employees at work and notice decreases and increases, HR analytics applications will quickly reveal results that can be useful for you in a short time.

If your labor turnover rate is high, but you don’t know the real reason for this turnover, you can find effective solutions by relying on analytics results.

If you store your human resources data in different Excel files and waste time trying to access employee information, you can provide healthy employee management through analytics reporting.

If you are curious about your employees’ commitment, motivation, and satisfaction levels but do not know how to measure them, you can analyze the survey results using the forms prepared to be analyzed.

Bonus; Human resources are the most important asset of a business. Therefore, managing your most important asset in the right way will give you cost advantages in the long run and protect your position in your market.

You can benefit from our corporate human resources consultancy to automate your human resources processes, establish a fair system with reliable results based on data, and build a stronger management structure.